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Your programme where the comparing happens

Working professionals compare for weeks before they enrol. The partner package puts your programme into that comparison for 90 days, editorially rather than as an ad. That goes for bachelor's, master's, MBA and doctoral programmes just as much as for distance courses, certificates and continuing education.

Student recruitment for distance-learning universities, distance-learning schools and training providers

  • Reach guaranteed
  • Live in 14 days
  • Max. 4 partners per category
The package

Four building blocks, one price

The partner package is a fixed visibility package for a single degree or continuing-education programme: four building blocks, 90 days, one price. Each block covers a different place where working professionals look for a programme like yours. Here is what they actually look like.

Editorial programme profile
studienfluesterer.com/study-programme/…
AdvertisementMBASample University

MBA Digital Management

An editorially written introduction to your programme, with every detail prospects look for before deciding.

  • Its own URL, online permanently
  • Written by me and agreed with you
See the real programme pages
Mentions in ranking guide articles
studienfluesterer.com/en/blog/…

… anyone deciding between several part-time training options finds Project Management Distance CourseAd right at the point in the text where the matching question comes up …

  • Inside the article, not in a banner
  • Clearly labelled, link carries rel=sponsored
See the blog
Featured card in the Hochschulnavigator
hochschulnavigator.com
AdvertisementSample UniversityDigital Management
Provider BComparable programme
Provider CComparable programme
  • Top of your subject and country category
  • Alongside three advertising partners at most
Visit hochschulnavigator.com
Two LinkedIn posts
linkedin.com/in/larsritter
Lars RitterStudy adviser and lecturer

Two posts about Project Management Distance Course, put in context and editorially independent.

  • Written on the substance, editorially free
  • To more than 13,000 followers
linkedin.com/in/larsritter

The four previews show two invented examples: the "MBA Digital Management" of a Sample University and the "Project Management Distance Course" of a Sample Academy. The real programme pages are listed under study programmes.

Does that fit your programme? Book a partnership call

Explained in 80 seconds

The partner package as a video

Comparison, reach, the four building blocks, price and who it is for: the whole offer in just over a minute. The video is in German.

Who it is for

For distance-learning universities, distance-learning schools and training providers

The partner package suits any provider whose programme can be completed alongside a job. Three typical cases with the building blocks that apply to them, and one that needs a closer look.

  • Distance-learning universities and part-time degree programmes

    • Bachelor's
    • Master's
    • MBA
    • Doctorate

    All four building blocks, including the card alongside 111 distance-learning universities in the Hochschulnavigator.

    • Programme profile
    • Guides
    • Hochschulnavigator
    • LinkedIn
    • Instagramshort video, optional
    • TikTokshort video, optional
  • Distance-learning schools and academies

    • Distance course
    • Correspondence programme
    • Certificate
    • Professional qualification

    Profile, guides and LinkedIn apply to distance courses just as they do to degree programmes.

    • Programme profile
    • Guides
    • Hochschulnavigatoruniversities only
    • LinkedIn
    • Instagramshort video, optional
    • TikTokshort video, optional
  • Academies and training providers

    • University certificate
    • CAS
    • DAS
    • Funded course

    People who find a full degree too big are looking for exactly that, and I hear the question in consultations every day.

    • Programme profile
    • Guides
    • Hochschulnavigatorif listed as a university
    • LinkedIn
    • Instagramshort video, optional
    • TikTokshort video, optional
  • Suitable with reservations: full-time on-campus degree programmes

    My audience is working professionals. If your programme is aimed at school leavers or runs full-time on campus only, we work out together in the partnership call where and how it makes sense to place it.

The difference

Editorially recommended instead of broadly advertised

Classic higher-education marketing buys impressions. A bought ad rarely reaches the moment when programmes are being compared, though. The partner package sits exactly there. Here is what that means in practice, line by line.

Bought ad

VariableCost per click, no cap

Format
Banner
Audience
Algorithm
Afterward
Expires
Evidence
Click counts
Slots
Unlimited

Whether it works, you never really find out.

Partner package

EUR 2,400Net, for 90 days

Format
Article
Audience
Advised people
Afterward
Stays online
Evidence
Live report
Slots
Max. 4*

I show you every month what it delivers.

Bought ad here stands for common paid formats such as search ads or social media campaigns. Those entries describe general market characteristics, not the figures of any specific provider.

* Applies per subject and country category in the Hochschulnavigator, not as a total across all categories.

Reach

Over 700,000 touchpoints before anyone enrols

Working professionals who want to study or train alongside their job come to me first, not to you. All figures are for the most recent 28 days, for Instagram the most recent 30, as of 12.09.2026, followers on the reference date. A snapshot, not a promise for every month.

539,314 28 days LinkedIn impressions
128,000 28 days Google impressions
58,903 30 days Instagram views
13,070 12.09.2026 followers on LinkedIn

The figures show what audience is there. What the base package commits to is the two LinkedIn posts. Instagram and TikTok come in through the optional short videos.

LinkedIn

10 LinkedIn posts, almost 2,000,000 impressions

Reach is easy to claim. Here are ten of my posts since early 2025 with the figures from LinkedIn's own analytics, from continuing education to bachelor's, master's and doctorates. Click a post to see the original screenshot. The posts themselves are in German.

LinkedIn post analytics, post from September 2026 on Doctorate: 90,082 impressions, 196 profile views, 49 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from August 2026 on Continuing education, Bachelor's, Master's: 226,907 impressions, 325 profile views, 173 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from July 2026 on Bachelor's, Master's: 210,844 impressions, 303 profile views, 303 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from September 2025 on Bachelor's, Master's, Doctorate: 84,612 impressions, 133 profile views, 126 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from April 2025 on Doctorate: 145,100 impressions, 291 profile views, 229 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from April 2025 on Doctorate: 260,372 impressions, 608 profile views, 916 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from March 2025 on Doctorate: 286,556 impressions, 292 profile views, 165 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from February 2025 on Bachelor's: 66,072 impressions, 112 profile views, 149 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from February 2025 on Continuing education: 227,692 impressions, 171 profile views, 244 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.
LinkedIn post analytics, post from February 2025 on Bachelor's, Master's: 340,301 impressions, 557 profile views, 407 interactions
Original from LinkedIn's post analytics, captured on 11.09.2026. Unedited, cropped only.

Combined1,938,538 impressions

Plus 2,988 profile views and 2,761 interactions.

Studienflüsterer

128,000 impressions on Google in 28 days

This is how visible the website is in Google Search and in the AI answers of Google and Microsoft Copilot. The screenshots come straight from Google Search Console and Bing Webmaster Tools. Click a figure to see its screenshot.

Google Search Console for studienfluesterer.com, performance over the last 28 days: 1,120 clicks, 128,000 impressions, average click-through rate 0.9 %, average position 10.8, with a rising curve
Original from Google Search Console, performance in Google Search, 28 days. Captured on 12.09.2026, unedited, cropped only.
Google Search Console for studienfluesterer.com, report on generative AI features, last 28 days: 32,719 impressions, with a rising curve
Original from Google Search Console, generative AI report, 28 days. Captured on 12.09.2026, unedited, cropped only.
Bing Webmaster Tools for studienfluesterer.com, AI Performance report, sources Microsoft Copilot and partners, last 30 days: 4,800 citations, 25 cited pages per day on average
Original from Bing Webmaster Tools, AI Performance report (Microsoft Copilot and partners), 30 days. Captured on 12.09.2026, unedited, cropped only.
The path

From the first question to enrolling with you

This is how working professionals find their way to me, and what you gain at every stage. I work with more than 20 partners and always refer people to where programme and person fit best. If that is your programme, they come to you advised and ready to enrol.

  1. Step 1: Discover

    Social media and web
    • Base package LinkedIn Two posts on your programme
    • Base package Studien­flüsterer Programme profile and mentions in guides
    • Base package Hochschul­navigator Your highlighted card
    • Optional Instagram Short video on your programme
    • Optional TikTok Short video on your programme

    Your advantage: Visible where working professionals look for a degree or a course

  2. Step 2: Try for free

    Online, no appointment
    • 10-Minute Check 12 questions: is a degree alongside the job realistic?
    • Credit Check In 2 minutes: what could be credited?
    • Checklists Credit transfer, costs, studying without Abitur
    • Academy Video course on distance learning

    Your advantage: Admission, credit and costs are clarified early

  3. Step 3: Stay in touch

    By email
    • Newsletter Tips on studying, credit transfer and careers
    • Sales automation Email sequences up to the decision

    Your advantage: Interest turns into a decision for a programme

  4. Step 4: Advice

    Zoom or phone
    • Initial consultation Free, 30 minutes, also bookable directly
    • Programme search Right programme, admission and credit transfer

    Your advantage: Only those who really fit come to you

  5. Step 5: Referral

    20+ partners

    Where do programme and person fit best?

    Your advantage: Advised and ready to enrol when your programme fits best

    • Partner universityFrom my network
    • fits best Optional Your programmeFully advised and ready to enrol, via enrolment form or UTM link
    • Partner academyFrom my network
Base packageIncluded in the partner package OptionalShort videos and prospects ready to enrol
Why me

I advise exactly the audience you want

That comes down to three things a bought ad cannot deliver.

  • Real closeness to the audience

    Before I pass anyone on to a programme, I have spoken with them. Your programme reaches people from real consultations, not anonymous traffic.

  • Academic authority that transfers

    I lecture and examine at universities myself, and I am currently doing my doctorate. My recommendation comes from someone who knows the academic side, not from a bought mention.

  • Market overview, not a single opinion

    With the Hochschulnavigator I run the independent comparison portal for 111 distance-learning universities across Germany, Austria and Switzerland. I know your competitive field, not just your programme.

Lars Ritter Mag. Art. Lars Ritter, MBA, MSc Study adviser, university lecturer and examiner, doctorate in progress
120+ consultations
20+ partner universities
200+ programmes in the network
111 universities in the Hochschulnavigator

The universities and academies in my network

Investment

Everything together, one price

No silver, gold or platinum. One price, no tiers, no hidden extras.

Partner package 90 days

2,400 EUR net

In three instalments of 800 EUR, with no automatic renewal.

  • Editorial programme profile
  • Mentions in guide articles
  • Card in the Hochschulnavigator
  • Two LinkedIn posts

Break-even: for a degree programme a single enrolment covers the entire investment, for a distance course it takes a few, depending on the course fee. Everything beyond that is return. What is realistic in your case, we work out on your own figures in the partnership call.

Book a partnership call

Reach guarantee: four placements live, at least 15,000 people reached.*

Bookable on top, if you want more

Each additional programme 1,200 EUR Exclusivity in your subject area On request Twelve-month term On request Prospects ready to enrol** 10 % A single short video for Instagram, TikTok and LinkedIn 890 EUR Six short videos across 90 days 4,200 EUR Twelve short videos across 90 days 7,900 EUR

The short videos are filmed with me on camera and run on Instagram, TikTok and LinkedIn, the same channels as in the reach figures above.

* I deliver, or I keep working. Four placements live, at least 15,000 people reached. On request I show you the figures live each month in a reporting call. If anything is missing, I keep working at no extra cost until it is there.

** Prospects ready to enrol, from my own consultations. If it turns out that someone fits your programme, they come to you fully advised and ready to enrol, via your application form or a UTM link. 10 % of the fees agreed in the study or course contract, due after the withdrawal period ends.

Your effort

Approve it once, that is all

I need two things from you and around five minutes. I take care of the rest.

30 minutes

Partnership call

We work out whether your programme fits my audience, and what the four building blocks would mean for you.

Five minutes

You send the key facts

Degree or certificate, duration, cost, admission, content. Plus your logo. That is all I need.

By day 14

I write and check back

The texts are written editorially in my own voice. No page goes live until you have approved it.

90 days

All four placements run

On request we go through the figures together each month. After that you decide again.

Questions

What providers want to know before booking

Answers to the questions that come up first in the partnership call.

What is the partner package?

The partner package is a fixed visibility package for a single degree or continuing-education programme: an editorial programme profile on studienfluesterer.com, mentions in matching guide articles, a featured card in the Hochschulnavigator comparison portal and two LinkedIn posts, for 90 days, at a fixed price. It is aimed at distance-learning universities, distance-learning schools, academies and training providers that want to reach working professionals.

Who is the partner package for?

For providers whose programme can be completed alongside a job: distance-learning universities, part-time degree programmes, distance-learning schools, academies and training providers. For full-time on-campus degree programmes aimed at school leavers it makes sense only with reservations, because my audience is working professionals. Whether and how such a programme can be placed well, we work out in the partnership call.

What does the partner package cost, and what is included?

The partner package costs 2,400 EUR net for 90 days, payable in three instalments of 800 EUR. All four building blocks are included: the editorial programme profile, mentions in matching guide articles, the featured card in the Hochschulnavigator and two LinkedIn posts. Additional programmes, exclusivity in your subject area or a twelve-month term are quoted on request.

Does the partner package also apply to non-academic programmes?

Yes. The programme profile, the mentions in guide articles and the LinkedIn posts apply equally to degree programmes and to distance courses and certificates. The featured card in the Hochschulnavigator applies to providers listed there as a university. What that means for your programme in practice, I work out with you in the partnership call.

What do I have to supply as a provider?

Only the key facts of your programme and your logo. I write the texts myself, editorially and in my own voice, because that reads as more credible to readers than reused marketing copy. Before publication I check every page with you.

How quickly is my programme visible?

Within 14 days of your approval all four building blocks are live.

What happens if the promised reach is not achieved?

That is what the reach guarantee is for: I commit to at least 15,000 people reached across four live placements. If anything is missing, I keep working at no extra cost until it is there. On request I show you the figures live each month in a reporting call.

How is a paid placement labelled?

Visibly and unmistakably. Every paid placement carries an advertisement label, and every link to your programme page carries rel=sponsored. That meets section 5a UWG in Germany and Art. 3 UWG in Switzerland, protects the domain from being devalued by Google, and is also right on the substance: readers quickly notice what is meant and what is bought, and open labelling is more credible than a hidden recommendation. The four rules I hold myself to are set out openly in the article Adverts on this site.

How does the partner package differ from ads on Google or LinkedIn?

An ad buys impressions among people an algorithm selects, and it ends with the budget. The partner package places your programme where working professionals are already comparing: in guide articles, in the comparison portal and in my consultations. The programme profile stays online after the 90 days, the slots per category are limited, and the reporting shows you what it delivered.

How many other providers will I see in my category?

At most four advertising partners per subject and country category in the Hochschulnavigator. That commitment holds for every existing partner, and I do not sell a fifth slot in the same category.

Is there also a fee for referred prospects?

Yes, optionally. My daily consultations regularly produce prospects who fit a particular programme. If they come to you through me, fully advised and ready to enrol, a fee of 10 % of the agreed tuition or course fees applies, due after the withdrawal period ends.

How long does the contract run, and can I extend it?

The standard term is 90 days with no automatic renewal. On request I also agree twelve months. Once the term ends you decide again whether and how to continue.

Partnership call, 30 minutes

In 30 minutes we both know whether it is worth it

I show you where your programme stands today and what the four building blocks would mean for you. Personal and no strings attached.

Book a partnership call

Free and non-binding, booking confirmed within 24 hours. Prefer writing? beratung(at)studienfluesterer.com

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